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Digiday
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Why a startup snack and wellness brand is investing more in OOH advertising after viral moment success
As society returns to work and other in-person activities, a startup snack and wellness brand is betting on OOH to...
Digiday
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Inside the evolution of BuzzFeed’s creators program
As BuzzFeed plans to double the size of its creators program, here's an inside look at the way the publisher works...
USA Today
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The Met Gala's exclusivity is outdated. How can fashion embrace inclusivity's cutting edge?
Young, minority designers are often overlooked for major fashion events like the Met Gala. Experts say legacy...
Yahoo Entertainment
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Lauren Crampsie Named President of Viral Nation Marketing
Toronto-based Viral Nation announced today that Lauren Crampsie has been appointed President of its global...
Four Tips For Marketing To Content Creators
"Independent creators" are a group with real numbers, real desires and real product and service needs.
The Benefits Of Tapping Into The Unsung Heroes Of The Influencer World
Though, it’s beginning to feel like things are returning to normal.
Trends Uncovered: Building A Marketing Strategy For The Financial Industry
Like all industries, marketers in finance need to keep ahead of the trends to stay relevant.
Forbes
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What Is The Difference In Working With Creators Versus Influencers?
There’s a key piece of information business leaders and entrepreneurs should know when thinking about the...
Digiday
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The growing creator economy: Creators divulge the social media platforms that actually earn them money
As more money is poured into this space, more creators and influencers will want in. And the platforms are trying to...
Forbes
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The Transition From Influencer To Actor
Though there has been more investment into the space many in Hollywood are still skeptical of the viability of digital...
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